Consulting
I am an independent data-strategy consultant and a hobbyist-researcher in network-science, living space design and online communities. My background by education is in computer science. I attended the Computer Science & Engineering undergraduate program of India’s top computer-science university-- Indian Institute of Technology.
Email: vinaydebrou@gmail.com.
Now (last updated: Jan 2021)
I'm creating an interactive network-map for Yak Collective -- an onine-network of independent consultants/creators/freelancers, to enable new inter-disciplinary collaborations. Learn more in this scope-and- roadmap document
I'm working on facilitating a learning-club on 'Interdisciplinary Teams to Solve Complex Problems' on the Hyperlink Academy platform. If you'd like to co-facilitate/participate, drop me an email.
I'm accepting new client-engagments with founding teams and management executives who need external help with untangling their data strategy(refactoring their decision-making frameworks/tools) and customer-experience strategy (disovering high-consequence blind spots). Ping me.
What do I do
I usually work with web-based businesses but there are exceptions. Past clients include early-stage SaaS startups, academic researchers, e-commerce companies and independent creators. In my consulting, I offer a specific combination of reviewing both the data-strategy & the customer-experience strategy, to asssist clients in need of external help to tune the product-market fit of their business.
My consulting practice can involve: reviewing/architecting data-systems for analytics, reviewing customer-experience strategy and assisting the product-development team. More importantly, it involves sensemaking sessions with the management to connect the dots to discover blind-spots in their customer-experience strategy.
What have I worked on
CX Strategy: Reviewing customer-journey for online consumer-businesses to discover blind-spots in their customer-experience strategy and offering specific recommendations to refactor. Example: review & reconfiguring the customer-experience strategy of an emerging mountainbike-lighting brand to remove 'conversion-blockers' from the existing customer-journey map.
Data-Strategy: Creating interactive visualizations of critical data to provide the big-picture for decision-making and offer recommendations on where-to-look. Example: an interactive network-map for an online network of independent consultant/creators to generate new collaborations and enable self-assembly of teams for collaborative projects.
Data Systems: Architecting digital system-of-record using low-code/ no-code tools. Examples: a content production system and an inventory-management database.
Selected Projects from my past client work:
Data Systems: Data-collection, analysis & geo-mapping of data about marriage celebrants from Australian government registry-- to assist a policy-research project. More details here.
Data Systems: Preparation, analysis & visualization of customer research data for a senior executive at a big bank in Monaco. More details here.
CX Strategy: Review of the customer-interaction experience for a growing bike-lighting brand resulting in refactoring of the customer-journey map via changes in website design, copy and customer-communication process. Website here.
CX Strategy: Web-CX review for a subscription box company that curates artisan home-decor. Website here.
Service Design: Architecting an internal content production system for a fintech SaaS startup using Coda (a no-code developer tool). Check out the system prototype here.
CX Strategy: CX strategy of a mood-based webspace for an upcoming e-commerce business. Checkout the beta output here.
CX Strategy: Review & refactoring of the website customer-experience for the 'Community Fundraising' section of Krispy Kreme Doughnuts(Australia Division) business website. Website section here
CX Strategy: Web-CX strategy review and production of website copy (the english version) for Interlink FBC: a Texas-based franchise brokerage for immigrant investors. Website here.
Selected Projects where I was a contributor:
Participated in a collaborative customer-discovery(future-applications) project for a leading neurotech-device startup. My contribution was on identifying and contextualizing the potential applications of neuroscience-as-a-service in future workspaces.
Data Collection and Preparation-for-Analysis for a Twitter idea-crowdsourcing experiment run by James Cattell (part of the Systems Unit in the UK Cabinet Office) on UK government's pandemic recovery plan. More details on the project here.
Strategy Report for post-pandemic business intelligence by the Yak Collective-- Don’t Waste the Reboot. My contribution was Slides 37-38: Restructure as a Small-World Network. Project publicly available here.
Policy research project for Government of India’s official policy think tank (Niti Aayog) -- Surveying & Modeling Industry-Community collaboration models for rural development for India, from around the world. Analysis & Strategy Document available here.
Research Project to model a Living Heritage Business Ecosystem with community-led heritage tourism, under the guidance of Ioannis Poulios. Partial Draft available here.
Selected side-projects/things I did for fun:
Helped my university roommate with early-stage customer-acquisition for his custom drone-building startup TechEagle. The startup was later acquired by Zomato(India's hyperlocal food delivery unicorn).
Tweetribe: a curation of interesting people on Twitter to make the most out of Twitter experience. beta Website here.
Conversion Sherpa: Reviewing landing pages for the first-time web-entrepreneurs and associated subreddit with 1200+ subscribers. beta Website & Subreddit here.
LIFA Library(work in progress): a curated library of resources for location-independent free-agents like me. Webpage here.
Playing with Data: Exploring YouTube Trending Videos data (2017-18). Notebook here.
Internet 4 All Challenge (2014) by Telenor: National Finalist for modeling an alerting system for road-accidents that connects nearby hospitals and the victim's family to the incident.
Trading Alpha Building: Bronze Winner (among top 150 global participants) in the global alpha-building (quant models) competition by WorldQuant.
Thanks for reading. Feel free to reach out for a chat.